Using your Footer

If you are working on the SEO for your website, look at your footer. Is it the best it can
be? Does it have your address and phone number if you want to be found for
local search? Does it tell people what your company does in a few short words?
Since your footer is on every page it can help your site with the relevance
factor for search. Don’t do keyword stuffing or anything that is designed just
for engines, but do look at it from the visitor point of view. Does it give
enough information? Can it be better? If it is good for people it will be good
for engines.

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